Channel Sales Strategy & Execution 
According to Gartner, channel conflicts when selling and supporting products can lead to customer and partner dissatisfaction.
 
With European Gateway, we go through all of the below 11 steps with your business to avoid this, facilitate new partner agreements and manage the relationship, for a successful Sales Channel Partner Agreement.

Partner Types

Which partners are right for your  company?

Purpose

Create a clear message, what is the 30 second elevator pitch

Partner Selection

Balanced Score Card, definition of the 5 organisation pillars

Analysis

Identify each parties strengths, share workload accordingly

 

Focus

Which territories and industries will generate the most revenue?

Marketing

Marketing strategy per region, Emotional/Fact based marketing

Pricing

Tier pricing model and quantity vs. price model

Invoicing

Tracking system, Serial Numbers, Licence Tracking and RMA

Contracts

Implement functional analysis into contract

Communication

Identify and implement the right commmunication tools and file sharing

Training

Training requirement for global partners, train and maintain partners

Technology

Make this yours. Add images, text and links, or connect data from your collection.

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European Gateway

Emil Holms Kanal 14

2300 Copenhagen S

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